In this interview, Marissa Wood with Blue Fairy Studios shares the ins and outs of Pinterest and how we can set it up and use it regularly to grow our online business.

Before we go too far, here are a few statistics on Pinterest:

  • Pinterest has 100 million active users
  • Approximately 85% of those users are women
  • Of women in the US who are online, 42% of them are on Pinterest

You can check out this neat infographic here, which goes into more detail on how to create images that get re-pinned and when to post for maximum impact.

In this interview, we cover:

  • Which types of businesses Pinterest is best suited for
  • The most important elements of setting up your account
  • What maintaining an active Pinterest presence involves
  • How to integrate SEO into your account so your content gets found by your ideal clients
  • Plus a few tips for using Pinterest to grow your mailing list and divert potential clients directly to your Facebook group or other favorite social media platform

 

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